In 2013 around Lyon, Emmanuel Foyatier made his first journey across time, in his ancestor abandoned printing textile factory. He had only seen this company closed and deserted, yet it kept a hidden treasure: thousands of textile pattern created in between 1896 and 1982. All those archives, a fashion library dedicated to the 20 century trends, had to come alive again! Moved by his family legacy, Emmanuel decided to create a contemporary fashion brand focused on print.
I joined Maison Martin Morel’s team in september 2016 as they openned their first parisian store in le Marais.